Joint-Partnerships to Increase Package Offerings, Deals and More to Mexico’s Most Renowned Beach Destination
Acapulco, Mexico – Following a successful showing at the annual Tianguis Turistico trade show in Puerto Vallarta this past March, the Acapulco Destination Marketing Office is pleased to announce partnerships with the following airlines, wholesalers and service provides in the US, Canada and abroad: MLT Vacations, Sunwing, Nolitours, GoGo, Total Vacations, Travelocity, Expedia, Best Day, Viajes Orizonia (Spain), Euroandino (Chile), Aviatur (Colombia), Aeromar (Mexico), and Palacio de Hierro (Mexico).
“We are very excited to move forward in 2012 with the partnerships formed as a result of this year’s Tianguis tradeshow as well as our efforts through Acapulco’s new revitalization program, which aims to educate the consumer on the great strides being make within the destination,” said Pedro Haces Sordo, President of the Acapulco Destination Marketing Office. “Acapulco is on the rise. In addition to new investments being made, hotel occupancy levels for the Easter holiday weekend – also known as Semana Santa in Mexico – were at 100% throughout the destination from Thursday through Sunday. This further proves that travelers are keeping Acapulco top of mind and that the destination continues to improve and increase our average hotel occupancy level on a daily basis.”
The partnerships are a direct result of Acapulco’s new consumer, tourism campaign that combines digital communications, social media and on-the-ground efforts to change the overall perception of Acapulco. The destination’s new English language website – rememberacapulco.com – commenced the launch of the campaign, rebranded to reflect the timeless glamour of Acapulco captured in the new guidebook, Acuérdate de Acapulco (Remember Acapulco).
A magical combination of incredible beauty and hypnotic charm, Acapulco is Mexico’s largest and most dazzling seaside resort attracting over nine million visitors annually. Acapulco is exotic yet easily accessible by direct or convenient connections via all major airline carriers from gateway cities across the U.S. For more information about Acapulco, visit rememberacapulco.com.