MEXICO CITY, Sept 26, 2008 /PRNewswire via COMTEX/ — Climate change is one of the major challenges the world is facing today. This year’s celebration of World Tourism Day 2008 will be focused on finding ways to bring together the public and private sector in order to respond to the global challenge of climate change. The main objective of World Tourism Day, which takes place on September 27th is to increase global awareness on the relevance of tourism on a social, cultural, political and economical level.
The United Nations World Tourism Organization (UNWTO) declared climate change a priority issue showing the increasing consciousness that tourism is a sector that impacts a wide range of economic and social activities and a key driver to both tackle the issues of climate change and poverty.
As one of the top tourism destinations in the world, Mexico is taking steps to foster tourism while at the same time protect the environment. Mexico’s Tourism Development Program for 2007-2012 promotes the sustainable use of natural and cultural resources to create tourism infrastructures and services that benefit rural and urban communities. The plan includes a strategy to advance regional development and promote actions that mitigate the impact of climate change on tourism destinations, particularly in coastal areas.
“We support sustainable tourism as a form of protecting the diversity and way of life of communities surrounding us,” says Rodolfo Elizondo Torres, Secretary of Tourism of Mexico. “Mexico has responded to the increasing demand of nature tourism by investing more in this segment. Currently, 14 government institutions are working together in programs that motivate the communities living in the nature to develop products for North American tourism.”